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AutoPilot

By CARS24

AutoPilot is the app for hiring on-demand, verified car drivers for your own car! Feelpixel to set branding and key design flows and help them to be perceived as trustworthy platform for its pay-as-you-go model.

Mobile app design
branding

The Challenge

01

Driver Hiring Process

Make the frictionless driving hiring process. Simplifying scheduling or booking for others.

02

Catered Multiple Use Case

Customer choose to use autopilot for outstation, one-way, and round-trip trips, ensuring a reliable entry point and educating them on its use case.

03

Solve Price Model

We need to communicate clearly about the price model at every step of hiring a driver. customer pay only for the service hours used.

2nd fold autopilot photo

Understand user Needs during driver hiring

Our research revealed that users' primary concerns when hiring drivers are trust in the driver's skills and behavior, along with transparency in fare pricing.

This gave us an opportunity to incorporate clear communication and widgets which gives insights about drivers behavior in design.

Objective

The Objective was to leverage users' familiarity apps like Uber, Ola, Zomato, Swiggy by creating similar flows for driver hiring services in urban areas

Objective

Brand Identity

We crafted AutoPilot's visual language using a blend of a CARS24 logotype, bold typography, and illustrative elements.

The logo cleverly spins the idea of a steering wheel, creating a visual link to the person behind it—perfectly capturing the essence of the service, "Hire a Driver for Your Car!"

Thoughtfully Crafted Hiring Experience

We simplified driver hiring with a location-first approach, asking users their destination and categorizing options into three groups oneway, Outstation, Round trip. Users can schedule rides based on preferences, with the nearest driver prominently displayed on the home page.

There is also a provision where the user can also see the review of the driver to ensure a safe and secure driver experience.

How Autopilot Curated Use Case?

Pay-As-You-go

We introduced a pay-as-you-go model in autopilot to ensure fare transparency. Users pay only for the service hours used, with clear communication at each step of the driver hiring process. This approach enhances trust and simplifies billing.

Meaningful Motion

Custom Illustrations

The Stats That Matter To Us

4.4

Stars on the Play Store

10K+

Downloads

10K+

Successful  rides in 3 Months 

22mb

Super light app

Autotech firm Cars24 has launched the Autopilot, a unique driver-on-demand service

CARS24 launches its driver on demand service Autopilot, Understanding the dynamic needs of today's car owners, CARS24

Cars24 rolls out Autopilot service to allow car owners to get drivers on demand

Live in

MUMBAI

DELHI NCR

BENGALURU

HYDERABAD

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